Experiential Businesses Portfolio
Real results from real businesses
The Challenge
Inconsistent bookings - many sessions weren’t filling up (or profitable enough)
Limited reach - Stuck relying on word-of-mouth
Seasonal dips - Attendance varied dramatically depending on weather
Local Forest School: From Empty Sessions to Fully Booked
The Results
100% session bookings - Consistently filled slots
64% increase in parties - Revenue stream exploded
New location opened - Success enabled expansion
Partnership success - Joint sessions sought after
My Strategy
Content framework using my 4S system
Strategic partnerships with local groups
Visual storytelling showing magic of nature learning
Strategic CTAs with early-bird offers
Don’t take it from me…
"We'd worked with a few social media managers before, but we were keen to try something else. A tailored audit session with Katy was ideal - she gave us a good overview of our account, and SO many ideas. It's paid for itself again and again."
The Challenge
Filling time-sensitive slots - Limited operating window each year
Maximise secondary revenue - Drive restaurant and shop sales
Reach new audiences - Expand beyond loyal customers
Christmas Attraction: From Hoping to Sell Out to Guaranteed Bookings
The Results
100% slots sold out - Maximum visitor revenue achieved
Record secondary sales - Best restaurant and shop takings ever
50/50 split of new vs returning - Successfully expanded audiences
Most profitable season - Complete transformation
My Strategy
Tailored content for the holiday season
Atmosphere-focused visuals capturing the magic
Community partnerships extending reach
Integrated email campaigns with VIP offers
Year-round engagement campaign to stay top-of-mind
Don’t take it from me…
"This strategy helped us have our most profitable season yet. We not only sold out our events but also saw record sales in our restaurants and tree shop."
Major International Events: Proven at Global Scale
Birmingham ‘22 Commonwealth Games
1200%
increase from previous Games
154m impressions, 78m video views
World Gymnastics Championships
98%
of sessions sold out
+50% engagement growth
Shorty award winner for best social at a live event
Formula E
+23%
fanbase growth
147% increase in video views
Three Ways to Work With Me
Content System Guide - £27
Perfect for getting started with my proven frameworks
The 4S system explained step-by-step
Content templates you can customise
Implementation timeline for sustainable growth
Weekly Content Membership - £99/month
Perfect for consistent, strategic content made easy each week
5 plug-and-play posts using proven frameworks
Seasonal strategies for experiential businesses
Wider content and partnership ideas
Full Content & Social Audit - £497
Perfect for a complete strategy overhaul
Complete review of your current content and strategy
Custom video and plan for your business
Watch-anytime Loom video